Brief & Objectives
Lider.md, a supplier of metal roof tiles, aimed to generate 50 high-quality leads per month. Their objective was to maintain cost-efficiency while reaching a niche audience of homeowners and construction professionals.
Challenges
Reaching niche customers in the construction and renovation sectors posed a significant challenge. Additionally, balancing lead generation volume with a limited budget required strategic targeting and precise execution.
Our Solution
We targeted homeowners and construction professionals actively engaged in renovation and building projects. Localised campaigns emphasised Lider.md’s product quality and durability, while ad creatives showcased the value of their roof tiles. By continuously optimising ad performance, we ensured cost-efficiency and consistent results.
Results
The campaigns consistently delivered 50 qualified leads per month, with a total monthly spend of just $597.72. This ensured cost-effective lead generation while meeting the client’s objectives.