Brief & Objectives
Pizza9, a local pizzeria, aimed to increase brand awareness and website traffic by achieving 5000 page views within three months. The ultimate goal was to boost online orders and strengthen their local presence.
Challenges
The primary challenge was attracting local customers in a competitive food delivery market. Pizza9 also needed to ensure the traffic generated translated into potential sales by targeting users in their delivery zone.
Our Solution
We designed ad campaigns featuring high-quality visuals of Pizza9’s best-selling pizzas, limited-time promotions, and user-friendly calls-to-action such as "Order Online Now." Using geo-targeting, we focused on local audiences within the delivery area, ensuring relevance. Additionally, we optimised the campaigns continuously to maintain a balance between traffic volume and cost-efficiency.
Results
Over three months, the campaigns delivered 5000 page views, exceeding the traffic goal. The increased visibility directly contributed to online orders, successfully boosting Pizza9’s local footprint.
